2011 — 2026

Fifteen years in motion

From a single brand in 2011 to a full B2B distribution group, retail pharmacy network, human-pharma line and AI-powered veterinary platform.

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Years of growth
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Brands launched
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Business pillars
DistributionRetailHuman pharmaR&D · Innovation
  1. 2011
    Foundation

    VetTrade Kft. is founded

    Founded by veterinarian Dr. Apor Levente Bokor, VetTrade Kft. becomes the official Hungarian distributor of the VetPlus nutraceutical product range — laying the foundation for over a decade of premium B2B veterinary distribution.

    First brand · VetPlus
  2. 2015
    New brand

    Contipro veterinary line — exclusive distribution

    We become the exclusive Hungarian distributor of Contipro's veterinary products. Contipro is one of the world's leading producers of pharmaceutical and cosmetic-grade hyaluronic acid, used across global pharma and cosmetics industries.

    Hyaluronic acid · CZ
  3. 2017
    Human pharma

    Entry into the human pharmaceutical sector

    We launch our human pharma operations as exclusive distributor of HyaloBarrier and HyaloBarrier Endo — premium anti-adhesion gels designed to prevent or reduce post-surgical adhesions in the abdomino-pelvic area.

    HyaloBarrier · HyaloBarrier Endo
  4. 2018
    R&D

    R&D, digital and human-pharma expansion

    Three parallel moves: we take over exclusive distribution of Contipro's human wound-healing products, begin development of an app connecting pet owners with veterinary experts, and submit a national R&D tender — together with a Dipl. ECVCP and Hungarian KOLs — to validate biomarkers for osteoarthritis diagnostics.

    Wound healing · App · Osteo R&D
  5. 2019
    New brand

    Exclusion launches in Hungary

    We introduce the Italian super-premium pet food brand Exclusion to the Hungarian market — functional nutrition built on carefully selected single-protein recipes.

    Italian super-premium
  6. 2020
    Retail

    Hill's distribution & first Petfirst pharmacy

    Together with our Romanian partner we become the authorised Hungarian distributor of Hill's wellness and clinical pet foods. The same year, we open our flagship veterinary pharmacy — Petfirst — in Budapest.

    Hill's · Petfirst Budapest
  7. 2021
    Retail

    Petfirst expands to 3 locations + webshop

    We open a second Petfirst pharmacy in Budapest and a third in Tata, then launch the Petfirst webshop — a comprehensive range of premium pet and owner products under professional veterinary supervision.

    3 pharmacies · webshop live
  8. 2022
    New brand

    Max & Molly accessories launch

    We launch the Max & Molly accessory brand in Hungary — vibrant, durable premium collars, leashes and harnesses that combine style and everyday durability.

    Lifestyle accessories
  9. 2024
    New brand

    Three brand launches in one year

    Our portfolio expands with three premium additions: Dermoscent® Laboratoires (advanced animal dermo-cosmetics), Marly & Dan (premium salmon-based functional treats), and Pluslife (innovative molecular POCT diagnostics for veterinary practices).

    Dermoscent · Marly & Dan · Pluslife
  10. 2026
    Innovation

    Nova Vet Family — AI for veterinary clinics

    We introduce the Nova Vet Family — an AI-powered digital platform built specifically for veterinary clinics, designed to revolutionise clinic management and digital diagnostics.

    AI platform · launching 2026